How is the term 'desired outcome' typically expressed by customers?

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In the context of understanding customer needs and defining a 'desired outcome,' the phrase "I am trying to..." captures the essence of a customer's intent and goal. This expression reveals a proactive stance where customers articulate their current efforts or struggles to achieve a specific outcome. It indicates that they have a clear objective in mind and are seeking solutions to accomplish that goal.

When customers say "I am trying to...," it highlights their journey and emphasizes their engagement in seeking a resolution or improvement. This approach aligns with the principle of customer-centric design, where understanding customers' aspirations is crucial in developing products or services that effectively meet their needs.

The other options, while expressing various sentiments, do not directly convey the same level of purposeful action towards a specific outcome. Instead, they reflect feelings or wishes that may indicate a lack of clarity about desired results, rather than articulating an active effort to obtain them.

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